Social media disaster for Burger King: Twitter feed says chain sold to McDonald's

Reblogged from GigaOM:

Click to visit the original post

Even by the standards of social media fiascos, this one's a doozy. On Monday, Burger King's official Twitter feed announced the chain had been sold to its rival and began posting pro-McDonald's messages and tales of employee drug use.

The strange Twitter activity took place after hackers apparently took control of Burger King's account and replaced its name and image with the McDonald's logo.

Read more… 300 more words

This hurts...

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Connecting to %s